Thursday, 15 January 2015

Understanding CaRT #5

Most people know that I enjoy poking fun at CaRT, if I did not poke fun, then I would only end up crying into my beer.  So in the spirit of being a bit more upbeat, I decided to do some fractured motivational posters.  As a kid I had a few motorcycle posters on my bedroom wall. So I decided to hang a few inland waterways posters on my blog wall. Many people are somewhat puzzled about the role and function of (CaRT) the Canal and River Trust. Here are a series of helpful pictures that will assist with a deeper  understanding.

Embracing new technology is essential to ensuring the future of the inland waterways. This out of the box, free thinking strategy is best illustrated in the poster below. Where the corporate colours and the instantly recognisable logo are established on all vehicles as an aid to improving corporate identity.


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